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Bring handcrafted bath, body, and home products to your community with a turnkey retail model.

Brand overview
Magnolia Soap & Bath Co. is a woman-founded, family-first brand passionate about helping others build meaningful businesses. We redefine the market by delivering plant-based, handcrafted products that blend Southern charm and luxury while resonating with health-conscious consumers. Owners operate sensory-focused stores where customers can watch products being made, participate in craft events, and shop for natural personal care items.
Availability
We are currently accepting inquiries in these states:
Why choose
Our purpose-driven, plant-based product line is largely handcrafted in-store with no harsh chemicals or fillers. We offer a community-centered retail model that features interactive experiences like soap-pouring and candle-making events. You benefit from a turnkey business model with comprehensive training, ongoing support, and access to a proprietary product line. Enjoy low startup costs with flexible store formats and exclusive territory rights. Multiple revenue streams are available including in-store sales, pickup and same-day delivery, parties and events, and online affiliate commissions.
Top 20% of Franchise Owners
Representative of 2025 FDD Item 19
Training & support
We provide site selection assistance to help you identify and secure optimal locations. Our team guides you through store buildout and setup, ensuring a beautiful and functional space. You will receive product creation training to guarantee quality and consistency in your handcrafted items. We also deliver marketing support with strategies and materials to effectively promote your store, alongside comprehensive operational training covering all aspects of running your business.
Ideal candidate
We seek passionate individuals interested in wellness, beauty, and community who want to build a meaningful business. Our franchise welcomes people from all walks of life, including nurses, teachers, and real estate professionals. We also embrace executive owners who prefer to hire a general manager to oversee daily operations.