SweatHouz
Personal-Care Businesses → Saunas
Premium Contrast Therapy Franchise
Private infrared sauna and cold plunge suites deliver real results for mental and physical recovery.
Revenue Potential$1,534,517from the brand’s own disclosures
Total units82from the brand’s own disclosures
Brand overview
SWTHZ is a luxury contrast therapy studio on a mission to help people prioritize their mental and physical health through deliberate heat and cold exposure. Each private 60-minute wellness suite combines an infrared sauna, cold plunge, and vitamin C shower, creating a premium environment where guests can slow down, relax, and reset. By redefining what it means to be a category leader in the wellness space, SWTHZ has grown into a recognized movement backed by celebrity endorsements and a collaborative network of franchisees.
Availability
We are currently accepting inquiries in these states:
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Why choose
Positioned in the rapidly growing global wellness market, SWTHZ leverages a recurring revenue model and premium pricing to drive strong unit economics. The business is backed by a proven operating model, proprietary technology systems, and a low-labor structure designed for long-term success. Franchisees also benefit from a widely recognized brand with celebrity endorsements and a collaborative network of owners.
Revenue Potential & Investment Requirements
Revenue Potential
$1,534,517
2026 FDD top performing unit
- Total investment
- $631,798–$1,314,102
- Franchise fee
- $45,000
- Cash Required
- $550,000
- Net worth
- $1,000,000
Growth Trends
Training & support
Owners receive a White Glove Discovery Day experience, including one-on-one time with the CEO and studio tours. High-impact, hands-on training during the ignition phase covers onboarding, site selection, construction, and grand opening. An ongoing corporate support team provides dedicated guidance for territory mapping, marketing, and design.
Ideal candidate
An entrepreneur with a minimum liquidity of $550,000+ who wants to bring a premium, results-driven wellness experience to their city. The ideal candidate is passionate about the health and wellness industry and eager to join a movement that prioritizes mental and physical health.