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Offer customers small-batch beef jerky and artisan peanut butter at popular tourist destinations.

Brand overview
Beef Jerky Experience and Peanut Butter Shoppe offer a unique retail franchise opportunity centered around premium, hand-prepared snack products. Founded in 2010 by Scott Parker and Paul Lyons, the brand began by combining family businesses and has since grown into a nationwide destination for jerky lovers. The concept expanded with the launch of the Peanut Butter Shoppe in late 2025, allowing owners to operate a combined or standalone premium snack retail experience. With a focus on top-notch ingredients and traditional methods, these stores provide customers with an immersive and interactive shopping experience.
Availability
We are currently accepting inquiries in these states:
Why choose
Owners benefit from a highly interactive in-store sampling model that encourages customers to try before they buy, driving impulse sales and repeat visits. The brand's focus on premium, small-batch, Made in the USA products supports local farmers and differentiates the stores from mass-produced competitors. The franchise also offers a meaningful discount to veterans investing in a franchise, along with a supportive, family-oriented company culture.
Revenue Potential
2026 FDD top performing unit
Training & support
The brand highlights an experienced home office staff that works alongside franchise owners. A dedicated ongoing support program reinforces a commitment to franchisee assistance and long-term success.
Ideal candidate
We seek passionate individuals who value family legacy, quality ingredients, and creating an immersive customer experience. We place a special emphasis on welcoming veteran investors into our franchise family.