Ben's Soft Pretzels
Food: Quick-Service Restaurants → Baked Goods: Pretzels
Craft a Better Future
Serve Amish-inspired soft pretzels that change the world one bite at a time.
Revenue Potential$1,267,586from the brand’s own disclosures
Total units88from the brand’s own disclosures
Brand overview
Ben's Soft Pretzels is a quick service restaurant franchise specializing in Amish-inspired soft pretzels. Built on dedication, persistence, and a passionate heart, the brand believes food that speaks to the soul can truly impact the world. Every pretzel comes with the Perfect Pretzel Promise, ensuring customers always receive a top-quality product backed by exceptional service. With over 160 stores nationwide, Ben's Soft Pretzels continues to bring people together through warm, fresh, and delicious baked goods.
Availability
We are currently accepting inquiries in these states:
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Why choose
Ben's Soft Pretzels offers delicious products that practically sell themselves. You will benefit from a simple business model that is easy to start, grow, and maintain across multiple store formats. Streamlined distribution delivers all your bakery essentials right to your door. You also gain access to proprietary ovens and mixers tested for the toughest conditions, plus a beloved brand with easy local marketing and full support from your grand opening through online growth.
Revenue Potential & Investment Requirements
Revenue Potential
$1,267,586
2026 FDD top performing unit
- Total investment
- $122,200–$344,500
- Franchise fee
- $30,000
- Cash Required
- $110,000
Growth Trends
Training & support
Franchise Partners receive comprehensive, hands-on training covering all business operations and pretzel-making techniques. The program includes both virtual and in-person sessions to ensure you are fully prepared. Beyond initial training, the support team stands by your side from your grand opening and beyond as you build your business.
Ideal candidate
Ben's Soft Pretzels is looking for special individuals who have the passion, knowledge, and character it takes to bring the brand to life and thrive. Ideal partners share a fun-loving spirit, a dedication to quality, and a desire to make a positive impact in their community through world-class service.