BoConcept
- Ownership Requirement
- Full-time
- Business Type
- Franchise
Premium Danish Design Furniture Franchise
Join a globally proven brand with 270+ stores across 60 countries and over 75 years of design heritage.
Brand overview
Founded in 1952 and rooted in Danish craftsmanship, BoConcept offers customizable, made-to-order furniture through premium retail showrooms worldwide. Since opening its first store in Paris in 1993, the brand has grown to over 270 locations across 60 countries, backed by private equity ownership from a leading FTSE 100 firm since 2016. With more than 30 years of franchise experience, BoConcept blends timeless design with a scalable, profitable business model that serves a mature and economically solid clientele.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose BoConcept
A proven global brand established 75 years ago, with 270+ stores across 60 countries and private equity backing from a FTSE 100 firm.
An attractive, profitable business model featuring territorial exclusivity, high-margin structure, strong cash flow from client prepayments, and no stock holding thanks to made-to-order manufacturing.
Zero annual royalty fees enhance retained earnings and long-term profitability.
Affordable premium market positioning services a mature, economically solid clientele with sustained demand.
The unique in-store Interior Design Service drives high upsell rates and a superior customer experience.
A rapidly expanding B2B sales channel diversifies revenue across residential, corporate, hospitality, and commercial projects.
Investment Requirements
Total investment
$400,000–$400,000
Cash Required
$150,000
Franchise fee
$25,000
Royalty fee
0%
Ad fund %
8%
Total units
18
Financing available
No financing offered
Real estate required
Yes
Growth Trends
Training & support
Comprehensive initial training begins the moment your franchise contract is signed, covering operations, sales, brand standards, and the Interior Design Service.
A dedicated Retail Performance Manager supports you on an ongoing basis across all business areas.
Structured tools drive sales performance and operational excellence.
A dedicated B2B support team helps you succeed in the commercial segment.
The powerful Interior Design Service differentiates your store and increases revenue per customer.
Ideal candidate
Experienced entrepreneurs or corporate executives ready for their next career step, with strong leadership skills and proven business and commercial acumen. You should have financial know-how and the ability to raise a minimum of €150,000 in liquid assets. An affinity for the interior design world is important. Retail or design experience is beneficial but not required.
Take the next step toward owning a BoConcept franchise and bringing premium Danish design to your market. With a proven business model, global brand recognition, zero royalty fees, and dedicated support at every stage, this is your opportunity to build a profitable retail business in a growing industry. Reach out today to learn more about available territories and begin your journey with BoConcept.