Bricks & Minifigs

- Ownership Requirement
- Full-time
- Business Type
- Franchise
Build Your Business With Bricks
Turn your passion for LEGO® into a thriving community-focused retail franchise.

Brand overview
Bricks & Minifigs is the world's largest franchise specializing in LEGO® resale. Locally owned stores buy, sell, and trade new and used LEGO® sets, minifigures, and bulk bricks. Beyond retail, these shops serve as vibrant community hubs that host exciting events, creative workshops, and unforgettable birthday parties, bringing joy and creativity to builders of all ages.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose Bricks & Minifigs
Franchise owners benefit from the powerful, enduring recognition of the LEGO® brand and a proven resale model with a built-in customer base. The business offers multiple revenue streams beyond retail, including events, workshops, and birthday parties. Stores naturally thrive as community hubs, fostering strong customer loyalty and repeat business. Additionally, the startup cost is moderate compared to many retail franchises.
Revenue Potential & Investment Requirements
Revenue Potential
*Financial Performance numbers are represented from our 2024 FDD
Total investment
$241,000–$570,000
Cash Required
$75,000
Net worth
$175,000
Franchise fee
$40,000
Total units
223
Real estate required
Not Specified
Growth Trends
Training & support
New owners receive a comprehensive 6-day training program covering store operations and customer engagement, followed by 3 days of on-site support. The franchise provides an operations manual, an attractive website, and ongoing operational and marketing guidance. Owners also receive a complete list of approved products, furniture, fixtures, signage, and technology, plus access to a collaborative network of experienced franchisees for shared learning.
Ideal candidate
The ideal candidate is an enterprising business owner who is young at heart and passionate about LEGO®. They seek to combine that passion with business ownership to foster creativity and community engagement in their local area.
Join the world's largest LEGO® resale franchise and bring creativity to your community. Submit your information today to learn more about opening your own Bricks & Minifigs store.
