btone FITNESS

- Ownership Requirement
- Full-time
- Business Type
- Franchise
Slow Movements, Fast Results
Own a boutique fitness franchise with a proprietary reformer method.

Brand overview
btone Fitness is a boutique fitness franchise offering a unique Pilates hybrid method. Our signature TONE classes combine Strength, Endurance, Cardio, Balance, and Flexibility into one accessible, full-body workout. Franchise owners operate studios equipped with the btFORMER, our proprietary reformer designed and manufactured in-house to guarantee a premium client experience.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose btone FITNESS
Franchisees gain access to a steady, proven path to a market-tested, sustainably profitable business. Because we design and manufacture the btFORMER in-house, we maintain complete control over equipment quality, innovation, and the overall client experience. Our unique, high-demand workout serves a broad demographic, welcoming anyone at any age and fitness level.
Revenue Potential & Investment Requirements
Revenue Potential
2024 FDD top performing unit
Total investment
$284,670–$578,978
Cash Required
$180,000
Franchise fee
$50,000
Royalty fee
Starting with the month you begin sales activity prior to operating your Studio, you must pay a monthly royalty fee to us in an amount equal to 6% of your Gross Sales for the preceding month.
Ad fund %
1%
Total units
16
Financing available
No financing offered
Real estate required
Yes
Growth Trends
Training & support
btone Fitness takes a measured, intelligent approach to onboarding new franchise partners to ensure lasting success. While specific program details are outlined during the discovery process, owners benefit from a dedicated support system designed to uphold our brand standards and studio operations.
Ideal candidate
We are looking for clever, hungry, and focused fitness fans who are smart, driven, and have a good sense of humor. We value measured, intelligent partnerships with entrepreneurs who align with our brand culture and share our philosophy of building a welcoming, joyful community.
Bring the btone Fitness experience to your community and build a sustainably profitable business. Submit your information today to start a conversation about opening your own studio.
