Camp Jellystone
- Ownership Requirement
- Full-time
- Business Type
- Franchise
The Only Family Camping Franchise
Jellystone Park Camp-Resorts deliver character-driven family vacations across 75+ locations in the US and Canada.
Brand overview
Jellystone Park Camp-Resorts are family vacation destinations built around the beloved Yogi Bear cartoon characters. With 75+ locations across the United States and Canada, each campground offers cabins, RV sites, tent sites, water attractions, and themed weekend events that keep families coming back season after season. Guests meet Yogi Bear, Boo Boo, Cindy Bear, and Ranger Smith while enjoying daily activities, splashgrounds, water slides, and special events designed for memorable multi-generational getaways.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose Camp Jellystone
Jellystone Park is the only franchise in the United States exclusively targeting the family camping demographic. The brand has generated all-time record revenues 16 years in a row, with system-wide revenues increasing 3.3% in 2025. Campgrounds joining the system since 2020 averaged 40% year-over-year revenue growth in Year One and 17% in Year Two. Ancillary revenue streams including food, merchandise, and paid activity fees accounted for 37% of average location revenue in 2025. The franchise has been recognized as one of the nation's best franchise brands by Entrepreneur magazine, Franchise Business Review, and Franchise Times.
Investment Requirements
Total investment
$324,000–$2,370,000
Cash Required
$720,000
Franchise fee
$75,000
Royalty fee
4.5% of Gross Revenue
Ad fund %
2%
Total units
78
Financing available
No financing offered
Real estate required
Yes
Growth Trends
Training & support
Each location is assigned a Camp Jellystone Operations representative for ongoing advice, training, and assistance year-round via phone, virtual, or in-person meetings. The Certification and Management Program (CAMP) is a multiday Spring training session teaching new owners and managers how to operate a Jellystone Park location. The Caring About Recreation Education (CARE) program is a multiday Spring event for recreation leads to learn best practices for attractions and activities that maximize guest satisfaction and ancillary revenues. An annual Symposium in November brings together all owners and operators across the US and Canada for a week of learning, networking, and season preparation. The Retail team provides guidance on merchandising mix, ordering, store set-up, and fixturing, while the Marketing team shares branded assets, graphic design services, and audience insights.
Ideal candidate
Jellystone Park seeks operators interested in the family camping and hospitality segment who want to capitalize on a proven, growing brand in the camp-resort industry. Ideal candidates are passionate about creating memorable guest experiences, comfortable managing seasonal operations with diverse revenue streams, and ready to invest in real estate and infrastructure that supports lodging, attractions, and character-based entertainment.
If you are ready to explore owning a Jellystone Park Camp-Resort, the next step is to request the franchise prospectus and schedule a discovery conversation with the brand's development team. With exclusive positioning in the family camping market, a track record of 16 consecutive years of record revenues, and comprehensive training and support, this is an opportunity to build a destination families return to year after year.