Dazzler Select
- Ownership Requirement
- Full-time
- Business Type
- Franchise
Keep Your Identity, Gain Global Reach
Dazzler Select by Wyndham lets independent owners maintain their boutique character while accessing world-class tools.
Brand overview
Dazzler Select by Wyndham is a soft-brand lifestyle hotel conversion offering under the world's largest hotel franchisor. Owners operate independent, boutique-style hotels that retain their own unique name and identity. This curated selection of lifestyle hotels is designed for independent owners who want the best of both worlds. The brand emphasizes character, essential amenities, and affordable stays with personality.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose Dazzler Select
Keep your hotel's own name and recognition while gaining the reach and resources of the world's largest hotel franchisor. Benefit from a flat-fee structure with royalty and marketing combined at $85 per room, per month. Gain access to industry-leading tools to help grow your business. Appeal to value-conscious travelers seeking a vibrant, one-of-a-kind experience.
Investment Requirements
Total investment
$96,143–$161,638
Cash Required
$100,000
Franchise fee
$12,000
Royalty fee
The Brand Fee includes a royalty and marketing fee. Payable from Opening Date until the expiration or sooner termination of your Franchise Agreement.
Total units
4
Financing available
No financing offered
Real estate required
Yes
Training & support
Wyndham University offers tailored training covering property operations, marketing, revenue generation, and guest experience. A field-based operations team provides hands-on guidance to optimize property performance. An expert Architecture, Design and Construction team assists with project planning and execution for new builds or renovations. A Hotel Integration team works with franchisees to make the transition onto brand systems as smooth as possible.
Ideal candidate
The ideal candidate is an independent hotel owner who values unique style, independence, and shared brand values. We seek operators who want to maintain their property's name and boutique character. You should desire the scale and support of a major global brand while preserving what makes your hotel special.
If you are ready to elevate your independent property with global backing while retaining its unique charm, we invite you to learn more about this conversion opportunity. Connect with our development team to discuss how Dazzler Select by Wyndham can fit your hotel's future.