DivaDance

- Ownership Requirement
- Full-time
- Business Type
- Franchise
Own the Dance Floor
Build a profitable adult dance franchise with recurring membership revenue from Day 1.

Brand overview
DivaDance is an inclusive adult dance class franchise founded in 2015 in Austin, Texas. Over the past decade, it has grown to over 50 studios across 14 states and 2 international markets, changing over 200,000 lives through non-competitive dance classes. The brand delivers original choreography, dance cardio, and therapy-inspired classes set to pop, hip-hop, country, R&B, and Latin hits. With a judgment-free, body-positive vibe, DivaDance creates spaces where dancers of all ages, shapes, and experience levels can sweat it out, build confidence, and connect with a welcoming community.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose DivaDance
Recurring membership revenue drives predictable monthly cash flow, while private parties and performance programs add high-margin revenue streams. The franchise starts generating recurring membership revenue from Day 1. The total investment starts at just $56,000, keeping startup costs low. SBA and 401(k) rollover funding guidance is provided, along with access to minority- and veteran-friendly financing partners. The partner-studio model and flexible class schedule allow owners to run the franchise part-time while keeping their full-time jobs.
Revenue Potential & Investment Requirements
Revenue Potential
2026 FDD top performing unit
Total investment
$56,000–$75,100
Cash Required
$75,100
Franchise fee
$36,000
Total units
43
Real estate required
Not Specified
Growth Trends
Training & support
Owners receive a full HQ training experience and a turnkey operating playbook. An Instructor Development team certifies studio instructors to deliver brand-standard classes. Ongoing support includes a turnkey site-selection and pre-sale marketing playbook to guide owners from signing to their first paid class.
Ideal candidate
DivaDance seeks community-minded entrepreneurs who thrive on local networking and team building. Ideal candidates are passionate about creating inclusive spaces and confident leading a small, part-time staff. No dance background is required; successful owners include former attorneys, teachers, fitness professionals, music-industry alums, and corporate refugees.
Join a brand that has already changed over 200,000 lives and start building your inclusive, revenue-generating studio today.
