elpolloloco
Food: Quick-Service Restaurants → Mexican Food
Fire-Grilled Chicken Franchise Opportunity
Serve bold Mexican-inspired flavors with a brand built on citrus-marinated, flame-kissed chicken.
Average Unit Revenue$2,176,724from the brand’s own disclosures
Total units498from the brand’s own disclosures
Brand overview
Founded in 1975 on authentic Mexican recipes, El Pollo Loco brought its signature fire-grilled chicken to Los Angeles in 1980 and has since grown to nearly 500 locations across the country. The fast-casual chain is renowned for its citrus-marinated chicken and vibrant menu of bowls, burritos, tacos, salads, tostadas, and family meals. With multiple revenue streams including dine-in, takeout, delivery, and catering, the brand meets growing consumer demand for fresh, high-protein dining options.
Availability
We are currently accepting inquiries in these states:
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Why choose
El Pollo Loco stands apart from typical fast-food chains through its distinctive fire-grilled cooking tradition. The menu caters to increasing demand for healthier, fresh, and high-protein fast-casual meals. Owners benefit from diverse revenue streams spanning dine-in, takeout, delivery, and catering services. Additionally, the Loco Rewards loyalty program drives repeat visits and strong customer retention.
Revenue Potential & Investment Requirements
Average Unit Revenue
$2,176,724
* in 2024
- Total investment
- $779,750–$2,655,500
- Franchise fee
- $40,000
- Cash Required
- $900,000
- Net worth
- $2,000,000
Growth Trends
Training & support
El Pollo Loco provides franchise owners with the foundational training and operational guidance needed to run a successful fast-casual restaurant, ensuring new operators are equipped to deliver the brand's signature experience.
Ideal candidate
El Pollo Loco seeks passionate individuals dedicated to operating a fast-casual restaurant centered on fresh, high-quality ingredients. Ideal candidates are motivated to serve health-conscious consumers and thrive in high-traffic areas.