Hard Exercise Works
- Ownership Requirement
- Full-time
- Business Type
- Franchise
Build Strength and Confidence
Join a foundational fitness movement transforming lives across America.
Brand overview
HEW Fitness is a strength-based, results-driven boutique gym franchise leading a Foundational Fitness movement. What started as a workout in a parking lot has grown into one of the fastest-growing brands in the fitness industry. Studio owners deliver proven, strength-based interval training workouts while building a welcoming community of members known as HEWmans. The mission is simple: transform lives throughout America with a values-based belief in all people.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose Hard Exercise Works
Studios lead the market in a $40 billion boutique fitness industry projected to double by 2034. A 'No Teammate Left Behind' mentality provides end-to-end support from lease negotiation and facility construction to team recruitment and strategic marketing. Franchisees receive exclusive rights to the brand and methodologies within a protected territory. Proven, strength-based workouts are created and delivered by a dedicated programming team. Industry-leading partnerships and technology packages are backed by over 50 years of combined experience. Top-level marketing resources and proven campaigns maximize ROI from pre-sale and beyond.
Investment Requirements
Total investment
$126,273–$476,897
Cash Required
$150,000
Net worth
$300,000
Franchise fee
$49,500
Royalty fee
the greater of 5% of monthly Gross Revenues or $1,000 per month
Ad fund %
1%
Total units
19
Financing available
No financing offered
Real estate required
Yes
Protected territory
Exclusive territory
Growth Trends
Training & support
Professional support equips owners and their teams for excellence through immersive learning opportunities and educational resources. Comprehensive training and support spans every phase of the business, including lease negotiation, facility construction, team recruitment, financial support, and strategic marketing. You will never be left to figure it out alone as you build and grow your studio.
Ideal candidate
The ideal candidate is an individual ready to invest in personal and financial development who wants to transform their own life while positively impacting others. You should possess a love for fitness, a desire for entrepreneurial freedom, and align with the brand's core values of hard work, energy, acceptance, relationships, and teamwork. If you are passionate about community and dedicated to helping others achieve lasting results, this is the opportunity for you.
Hard exercise works, and so does taking the first step toward franchise ownership. Discover how you can lead a thriving fitness studio and make a lasting impact in your community.