IM=X Pilates and Fitness

- Ownership Requirement
- Full-time
- Business Type
- Franchise
Own the Ultimate Pilates Fitness Formula
IM=X Pilates and Fitness franchisees deliver a re-choreographed workout experience on the proprietary Xercizer reformer, blending strength-training, barre, cycling, and plyometrics for members seeking more than a typical gym.

Brand overview
IM=X® (Integrated Movement Xercize) was created by exercise physiologist Elyse McNergney, who applied modern research to the discipline of pilates with added cardio and strength-training components. The Xercize Studio, LLC began franchising the IM=X® Pilates Studio concept for adults seeking an alternative to overcrowded gyms. The brand's proprietary workout formula has earned recognition from publications including The Wall Street Journal, Physical Magazine, PilatesStyle Magazine, and Club Industry Magazine. Studio owners operate fitness spaces featuring the USA-built Xercizer reformer and a workout system that integrates multiple physical disciplines into one comprehensive program.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose IM=X Pilates and Fitness
Franchisees benefit from the superior, USA-built Xercizer reformer designed for heavy commercial use and a proprietary workout formula recognized by major fitness publications. Comprehensive support helps owners feel confident about competition in their markets. Multiple franchisees cite the athletic focus of the program and excellent Master Trainer instruction as keys to quickly establishing their business. Several owners have re-signed for additional 10-year terms and credit the brand's ongoing support for their success and multi-location growth.
Investment Requirements
Total investment
$72,800–$224,745
Cash Required
$100,000
Franchise fee
$46,000
Royalty fee
6% of Gross Sales
Total units
30
Financing available
None — we do not offer direct or indirect financing for any amount due under the Franchise Agreement.
Real estate required
Not Specified
Growth Trends
Training & support
IM=X® franchise studio owners receive unlimited tuition-free staff certifications in the brand's proprietary pilates and fitness programs. Certification offerings include Basic, Advanced, Super Advanced Xercizer, Platform, Tower, Tower Barre, Barre, and Cycle Tower. Master Trainers provide thorough instruction, and the brand emphasizes a strong commitment to ongoing education throughout the life of the franchise.
Ideal candidate
The IM=X® Pilates franchise is accessible to entrepreneurs with no prior fitness experience. Successful owners have quickly established themselves thanks to the program's athletic focus and comprehensive training support, making this an appealing opportunity for motivated business builders who want to enter the growing fitness industry with a proven, differentiated concept.
IM=X® Pilates and Fitness offers a proven workout formula, USA-made equipment, and comprehensive training that requires no prior fitness experience. With ongoing owner support, unlimited staff certifications, and a program recognized by major fitness publications, this franchise opportunity is built for entrepreneurs ready to bring a premium pilates experience to their community. Detailed franchise information and available territories are ready for qualified candidates.
