Kid To Kid
- Ownership Requirement
- Full-time
- Business Type
- Franchise
Smart Resale for Growing Families
Save up to 70% on top-brand kids' clothing, toys, and gear while earning instant cash for the items your children have outgrown.
Brand overview
Kid to Kid reimagines children's resale by delivering a clean, organized, and upscale boutique experience. For over 30 years across 27 states, the brand has transformed traditional thrift shopping into a highly profitable and streamlined business model. Families recycle tens of millions of items, discovering high-quality, gently used kids' essentials at a fraction of retail prices while sellers earn immediate cash or store credit.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose Kid To Kid
Kid to Kid operates within a massive and rapidly growing $50+ billion resale industry that provides recession-resilient economics. Proprietary in-house technology gives franchisees a distinct competitive edge for pricing, point-of-sale operations, inventory management, and real-time data-driven decisions. Proven systems, strong brand recognition, and comprehensive hands-on support maximize store performance. The business also delivers meaningful community impact by helping families stretch budgets and keeping millions of items out of landfills each year.
Revenue Potential & Investment Requirements
Average Unit Revenue
See our 2026 FDD
Total investment
$357,515–$640,215
Cash Required
$100,000
Net worth
$200,000
Franchise fee
$35,000
Total units
240
Real estate required
Not Specified
Growth Trends
Training & support
New franchisees receive comprehensive training on operations, merchandising, and customer service from day one. Tailored guidance on marketing strategies helps drive local sales and build community presence. Owners gain access to proprietary technology for inventory management and appraisal. A dedicated new store team provides hands-on support through site selection, build-out, and grand opening marketing to maximize early momentum.
Ideal candidate
Kid to Kid seeks thoughtful leaders who combine humility with agency and a strong bias for action. Ideal candidates have a genuine passion for making a lasting impact in their local communities and are prepared for a hands-on investment. No prior retail or business ownership experience is required, as many of the most successful owners started as everyday Kid to Kid shoppers.
Join a proven franchise model that empowers families and drives sustainable revenue. Discover how you can own a rewarding resale business that makes a real difference in your community.