Max's of Manila

- Ownership Requirement
- Full-time
- Business Type
- Franchise
The House That Fried Chicken Built
Join a beloved Filipino dining tradition with over seven decades of proven success.

Brand overview
Max's Restaurant began in 1945 when Stanford-educated teacher Maximo Gimenez opened a cafe to serve American occupation troops stationed in Quezon City. His niece Ruby created a special fried chicken recipe that became an instant favorite, earning the brand the nickname "the house that fried chicken built." The restaurant has since expanded across the Philippines and internationally to the United States and Canada, with the founding family's second and third generations continuing to uphold its standards and traditions.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose Max's of Manila
Benefit from being part of a well-known portfolio of restaurant brands under Max's Group Inc., which provides established market presence and brand recognition.
Investment Requirements
Total investment
$729,000–$1,840,000
Cash Required
$560,000
Franchise fee
$50,000
Royalty fee
5% of Net Sales.
Ad fund %
0.75%
Total units
25
Financing available
No financing offered
Real estate required
Not Specified
Growth Trends
Ideal candidate
Max's of Manila seeks dynamic individuals who are interested and willing to invest in upholding the restaurant's long-standing tradition of quality.
Take the next step toward owning a celebrated restaurant brand. Submit your information today to learn more about bringing Max's famous fried chicken to your community.
