Motel 6
- Ownership Requirement
- Full-time
- Business Type
- Franchise
Own the Iconic Motel 6 Brand
Join a 60-year household name in economy lodging with over 1,500 locations across the U.S. and Canada.
Brand overview
Motel 6 was founded in 1962 by William Becker and Paul Greene, two construction company owners who struggled to find affordable, reliable lodging for their work crews and families while traveling. Their vision gave birth to the economy lodging segment, and the brand has grown for over 60 years. In 1999, G6 Hospitality launched Studio 6 Extended Stay suites with fully-equipped kitchenettes for longer stays. Today, G6 Hospitality operates over 1,550 locations across the U.S. and Canada under the Motel 6 and Studio 6 brands, serving budget-conscious travelers with simple, welcoming accommodations known for low rates, pet-friendly policies, kids-stay-free offers, and accessible facilities.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose Motel 6
Motel 6 brings over 60 years of brand heritage and household name recognition synonymous with travel value. The brand is consistently ranked among the top budget-friendly hotel brands, including a #1 ranking in USA Today's 10Best reader survey. It has been recognized in the Entrepreneur Franchise 500 report, ranking in the top 50 of all franchises. A large, established system of over 1,550 locations provides scale and proven operating models that franchisees can rely on from day one.
Investment Requirements
Total investment
$195,259–$8,900,000
Cash Required
$2,670,000
Franchise fee
$25,000
Royalty fee
5% of Gross Room Revenues
Total units
1,197
Financing available
None — we do not offer direct financing or guarantee loans.
Real estate required
Yes
Growth Trends
Ideal candidate
The franchise is suited for hospitality-focused operators and investors looking to build a legacy through ownership of an established, nationally recognized economy lodging brand. Ideal candidates have the capital resources and operational commitment to deliver clean, comfortable, affordable lodging to budget-conscious travelers while upholding the standards that have made Motel 6 a trusted name for generations.
If you are ready to explore franchise ownership with one of the most recognized names in economy lodging, connect with the G6 Hospitality franchise development team to request detailed information about available markets, investment requirements, and next steps.