Mrs. Fields

- Ownership Requirement
- Full-time
- Business Type
- Franchise
Own a Beloved Cookie Brand
Share freshly baked happiness in your community with a nationally recognized franchise.

Brand overview
Mrs. Fields was born in 1977 from one woman's passion for baking, turning her homemade cookies into generations of sweet memories. Today, the brand continues delivering cookies nationwide, offering a variety of classic treats and birthday cookie gifts that create lasting impressions. As a franchise owner, you carry forward a legacy of quality, warmth, and freshly baked perfection that customers have cherished for decades.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose Mrs. Fields
With top performing units bringing in $870,824 in revenue potential, Mrs. Fields offers a proven business model in the specialty treats market. The initial investment ranges from $309,500 to $493,850, with a franchise fee of $35,000 and liquid capital requirements of $150,000. You will benefit from a 6% royalty fee on gross revenue, a 3% advertising fund contribution, and the immense strength of a brand that has been freshly baking since 1977. Real estate is required to establish your bakery storefront and build a sweet destination in your market.
Revenue Potential & Investment Requirements
Revenue Potential
2026 FDD top performing unit
Total investment
$309,500–$493,850
Cash Required
$150,000
Franchise fee
$35,000
Royalty fee
6% of Gross Revenue
Ad fund %
3%
Total units
98
Financing available
No financing offered
Real estate required
Yes
Growth Trends
Bring the iconic taste of Mrs. Fields to your neighborhood and build your future with a brand that delivers smiles nationwide. Submit your information today to receive our franchise prospectus and start your journey toward owning a beloved cookie franchise.
