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Serve fresh, wholesome food in a welcoming bakery-cafe with a nationally recognized brand.

Brand overview
Panera Bread is a leading bakery-cafe franchise dedicated to serving fresh, quality foods made with simple ingredients. The menu features fresh-baked bread, hearty soups, flavorful sandwiches, and crisp salads. Franchisees operate bakery-cafes that emphasize a warm, welcoming dining experience alongside convenient options like mobile ordering, delivery, Rapid Pick-Up, and catering. Originally evolving from the St. Louis Bread Co. concept in 1993, the brand has grown through a commitment to wholesome foods and strategic expansion, including the acquisition and conversion of Paradise Bakery & Cafe locations.
Availability
We are currently accepting inquiries in these states:
Why choose
Panera continues to innovate and expand while maintaining its focus on providing wholesome foods in an upscale yet welcoming environment. The brand stays true to its mission of providing food people can feel good about eating, meeting the demands of today's health-conscious society. Panera also invests heavily in innovative technology designed to streamline operations and increase accessibility for customers, ensuring franchisees are supported by modern, efficient systems.
Revenue Potential
2026 FDD top performing unit
Training & support
Panera Bread provides a required training program for all new franchisees. However, franchisees are responsible for covering all expenses associated with the training process. This foundational training equips owners with the operational knowledge needed to run a bakery-cafe and uphold the brand's standards for quality and service.
Ideal candidate
Panera Bread seeks experienced multi-unit restaurant owners recognized as top restaurant operators. Candidates must possess a net worth of $7.5 million and liquid assets of $3 million or more, along with the resources and infrastructure to meet an aggressive development schedule of opening at least 15 units in a six-year span. The ideal candidate is wholly committed to developing the Panera Bread brand and shares a genuine passion for fresh bread and wholesome food.