Pickup USA
- Ownership Requirement
- Full-time
- Business Type
- Franchise
Build a Business Around the Game You Love
Own a basketball gym franchise with refereed games, youth leagues, training, and fitness under one roof.
Brand overview
PickUp USA Fitness was created to fill the gap in structured, family-friendly basketball facilities across America. The concept brings together officiated adult pickup basketball, a youth development league, private basketball and strength training, court rentals, and full fitness rooms into a single membership model. It is built for basketball enthusiasts of all ages who want a high-quality, organized environment to compete, develop skills, and stay in shape. As a franchise, it offers owners a proven gym model centered on community and the love of the game.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose Pickup USA
Basketball is one of America's fastest-growing participatory sports, yet structured, family-friendly basketball facilities remain limited — creating a strong market gap for the right operator.
The PickUp USA model combines multiple revenue streams under one roof: officiated pickup games, youth development leagues, private training, court rentals, and full fitness amenities. This diversification helps drive membership value while creating several paths to revenue.
Franchise owners receive comprehensive support spanning site selection, financing assistance, operations training, marketing, and grand opening execution, along with ongoing coaching and national marketing efforts.
Investment Requirements
Total investment
$349,766–$647,054
Cash Required
$200,000
Franchise fee
$49,000
Royalty fee
6% of gross revenues
Ad fund %
2%
Total units
16
Financing available
Financing support is available, with partner relationships including FranFund and Guidant for funding options.
Real estate required
Yes
Growth Trends
Training & support
New franchise owners receive support across every stage of opening and operating their gym.
Site selection and real estate support help owners find and secure the right location for their market. Financing and business planning assistance is available to guide candidates through funding and financial preparation.
Operations and marketing training prepares owners to run the day-to-day business and build local awareness. Grand opening support helps drive a strong launch, and ongoing coaching plus national marketing keeps owners connected and competitive as they grow.
Ideal candidate
PickUp USA Fitness is well suited for entrepreneurs who are passionate about basketball and community, and who want to operate a structured, family-friendly sports facility. Candidates should be prepared to manage real estate, staff, programming, and member relationships while following a proven franchise system. With a liquid capital requirement of $200,000 and a total investment starting under $350,000, the opportunity is open to qualified individuals ready to build a business around the game they love.
If you are ready to join the nation's premier basketball gym franchise, request more information today to learn about available territories, the investment details, and the next steps in the discovery process.