Loading brand opportunity…

Deliver authentic Philly taste and world-famous hoagies to your community with a proven, capital-efficient restaurant model.

Brand overview
Founded in 1992 on a South Philly corner, PrimoHoagies has grown into a premier Italian specialty sandwich franchise with over 120 locations. Anchored in authentic Italian family traditions, the brand delivers a consistent premium product experience across every market. From award-winning seeded bread to Thumann's meats and cheeses, PrimoHoagies sources only the highest quality ingredients to craft gourmet hoagies, Philly cheesesteaks, and chicken cutlets that keep customers coming back.
Availability
We are currently accepting inquiries in these states:
Why choose
PrimoHoagies offers strong, proven unit economics with a systemwide AUV of $927K and top-quartile locations averaging $1.35M. The capital-efficient footprint requires no hoods or fryers, featuring new prototypes as small as 1,000 square feet for cost-effective buildouts and faster openings. A defensible, proprietary supply chain of hand-rolled seeded bread and premium ingredients ensures national chains cannot replicate your offering. Multi-unit development discounts are available alongside significant white space for expansion across the country.
AUV
AUV represents 81 franchised restaurants open for the full 2025 calendar year. 34/81 restaurants, or 42%, exceeded the average unit volume presented. The top 25% of the Designated Restaurants averaged $1.35M in 2025 annual sales, which 7 of 20 (35%) exceeded. A new franchisee’s results may differ from the presented performance. See Item 19 of our 2026 Franchise Disclosure Document for more information. This is not an offer to sell you a franchise. Offers are made by prospectus only. See our Franchise Disclosure Document for more information. Certain states require that we register the franchise disclosure document in those states. We will not offer or sell franchises in those states until we have registered the franchise (or obtained an applicable exemption from registration) and delivered the franchise disclosure document to the prospective franchisee in compliance with applicable law.
Training & support
New franchisees receive comprehensive, hands-on training in company restaurants to master operational standards. The dedicated development team works alongside you step-by-step through real estate selection, construction, and pre-opening logistics. Best-in-class operational support extends well beyond your grand opening to ensure your business continues to thrive and grow.
Ideal candidate
PrimoHoagies is seeking serious operators who meet the financial requirements of $500K liquidity and $1M net worth. Ideal candidates are driven individuals interested in disciplined regional expansion and multi-unit development who share a passion for delivering an uncompromising, premium product.