Sandler
- Ownership Requirement
- Full-time
- Business Type
- Franchise
Own a Sandler Sales Training Franchise
Empower professionals and leaders with a proven psychology-driven methodology.
Brand overview
Founded by David Sandler, our methodology revolutionized an industry previously dominated by seminars by introducing concepts rooted in psychology and proven tactics. Today, Sandler is a tech-enabled, data-driven franchise that drives sales performance for individuals and organizations. Operating in more than 34 countries, we have changed the lives of over 2.2 million customers through collaborative training sessions, individualized coaching, and consulting. With over 42 years of franchising experience, Sandler provides a connected ecosystem of solutions covering hiring, development, coaching, and reinforcement.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose Sandler
Benefit from an established business model with over 42 years of franchising experience and multiple recurring revenue streams from assessments, training, coaching, and tech solutions. Operate in a recession-resistant industry with low startup and operational costs, high margins, and no requirement for physical office space. Enjoy freedom and flexibility with Monday-through-Friday hours and no weekends, ultimately building a sellable asset for your retirement.
Revenue Potential & Investment Requirements
Average Gross Revenue Overall US*
This Financial Performance Representation includes the average “Gross Revenues” for the full calendar year ended December 31, 2025 from franchisees in the U.S. that (i) self-reported revenue, and (ii) operated during the full calendar year. See Item 19 of Sandler’s Franchise Disclosure Document (FDD) for further information including for the Average Gross Revenue Bottom 25% US.
Total investment
$83,500–$108,250
Cash Required
$83,500
Franchise fee
$65,000
Total units
147
Real estate required
Not Specified
Growth Trends
Training & support
New franchisees receive onboarding support and intensive initial training to launch their business with confidence. A dedicated Franchise Enablement Business Partner helps personalize and internalize the Sandler concepts and business model. Ongoing resources include three annual Sandler conferences, national branding campaigns, marketing support, weekly virtual calls, and an award-winning Learning Management System with thousands of assets. Nine regions also hold quarterly meetings to share best practices and provide scaling support.
Ideal candidate
We seek individuals passionate about sales, developing people, and making a difference in the personal and professional lives of others. Ideal candidates desire a flexible, Monday-through-Friday business with no weekends and want to build a valuable asset for their retirement.
Discover how a Sandler franchise can help you achieve your professional and financial goals. Take the next step toward owning a business that empowers others and builds lasting value.