Special Strong

- Ownership Requirement
- Full-time
- Business Type
- Franchise
Adaptive Fitness Franchise for Every Body
Special Strong empowers individuals with special needs through personalized training while offering franchise owners a low-overhead, high-impact business model.

Brand overview
Special Strong was founded in 2016 by Daniel and Trinity Stein in McKinney, Texas, and began franchising in 2020. The brand provides adaptive fitness and personal training for individuals with special needs, including autism, Down syndrome, cerebral palsy, and over 40 other conditions. Serving athletes from ages 4 to 90, Special Strong operates across 15 states and is 100 percent franchise-owned. Owners deliver private training, group classes, and in-home or virtual sessions using the proprietary CBSE model to build strength, balance, focus, and confidence. The brand has been recognized by Entrepreneur as a Verified Franchise.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose Special Strong
Special Strong requires no facility or equipment, keeping overhead and startup costs low with no vendor markups. Proprietary technology is built specifically for adaptive fitness rather than generic gym software. Multiple revenue channels are powered by a subscription-based model that creates predictable monthly revenue. Multi-territory discounts reward growth, and centralized systems work seamlessly across every location. A biblical foundation shapes every decision, with people over profit as a non-negotiable standard.
Revenue Potential & Investment Requirements
Revenue Potential
2026 FDD top performing unit
Total investment
$89,750–$116,850
Cash Required
$25,000
Franchise fee
$47,250
Royalty fee
8% of monthly Gross Revenue
Ad fund %
10%
Total units
20
Financing available
SBA Express lending is available for qualified candidates, and third-party financing partners offer prequalification with no credit check.
Real estate required
No
Growth Trends
Training & support
Special Strong University provides over 100 hours of training, graduating owners as both Certified Personal Trainers and Certified Adaptive Fitness Trainers. Owners receive a 200-page operations manual and a dedicated coach who has built this business before. Structured certification, coaching, and ongoing support are all part of the system, ensuring franchisees are never left to figure things out alone.
Ideal candidate
Most owners come from healthcare, therapy, education, nonprofit, or ministry backgrounds rather than fitness. Special Strong is looking for people with a genuine heart for the special needs community and the discipline to follow a proven system. If you are motivated by purpose and want to lead a small team rather than manage a building, this franchise is built for you.
Special Strong did not begin as a business. It began as a calling. If you share that calling and want to bring adaptive fitness to your community, request more information today to start the conversation.
