The Counter

- Ownership Requirement
- Full-time
- Business Type
- Franchise
Ditch convention. Be Counter
Build your future with a creative custom burger franchise.

Brand overview
The Counter was founded on a mission to challenge the way people think about burger places. As a custom burger franchise, owners operate a creative, build-your-own hamburger restaurant that emphasizes quality ingredients and inventive flavor combinations. From the diverse menu of high-quality meats and sauces to blended shakes and custom burger bar catering, The Counter provides an interactive dining experience that stands out in the industry.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose The Counter
The Counter offers a unique, interactive dining experience centered around creative burger construction. The diverse menu features high-quality meats, inventive sauces, and blended shakes that keep guests coming back. Franchise owners also benefit from catering services with custom burger bars, creating an additional revenue stream by capturing group and event dining.
Investment Requirements
Total investment
$713,133–$1,988,750
Cash Required
$600,000
Franchise fee
$35,000
Royalty fee
6% of total weekly Gross Sales
Ad fund %
1%
Total units
8
Financing available
No financing offered
Real estate required
Not Specified
Growth Trends
Ideal candidate
The Counter seeks operators who are passionate about creative food and exceptional customer experiences. Ideal candidates are driven to challenge conventional dining norms and bring an inventive, community-focused approach to their local market.
Take the first step toward owning a franchise that challenges the status quo. Submit your information today to learn more about bringing The Counter to your market.
