The Dog Wizard
- Ownership Requirement
- Semi-Absentee
- Business Type
- Franchise
Turn Your Passion Into a Thriving Dog Training Business
Join a proven nationwide franchise with 20+ years of balanced training expertise and home-based flexibility.
Brand overview
The Dog Wizard is a home-based, mobile dog training franchise operating under ITK9 Franchise, LLC. Since 2005, the brand has grown into a national network of 100+ locations across 35 states, offering puppy obedience, board and train, private lessons, group classes, specialty training, AKC training, and lifetime support. Franchisees start with a branded van and can scale into a brick-and-mortar facility, add trainers, and expand into multiple territories. The company's balanced training approach has helped thousands of families build well-mannered, confident companions.
Availability
We are currently accepting inquiries in these states:
Gallery
Why choose The Dog Wizard
The pet industry is a $152B market with $13B spent annually on services like training, making this a recession-resistant opportunity. The Dog Wizard backs every franchisee with 20+ years of proven training systems and a trusted national brand. The low-overhead, home-based model keeps startup costs down while offering flexibility to grow into facilities and multiple territories. Turnkey marketing systems including local SEO, digital advertising, and reputation management generate leads from day one. No prior dog training experience is required.
Revenue Potential & Investment Requirements
Revenue Potential
2025 FDD top performing unit
Total investment
$116,400–$195,750
Cash Required
$100,000
Net worth
$500,000
Franchise fee
$60,000
Royalty fee
8% of Weekly Gross Revenues
Ad fund %
2%
Total units
96
Financing available
Financing available through SBA Express Loans for qualified candidates with a solid credit score.
Real estate required
No
Growth Trends
Training & support
Every franchisee attends Master Academy at the 10,000-square-foot flagship facility in Cincinnati, Ohio, where they learn dog training methods, business operations, marketing, and client communication. Training covers basic obedience, on and off-leash work, health and safety, and overnight boarding best practices. Blended online and in-person ongoing education keeps owners sharp long after launch. Corporate teams help develop and launch local marketing and social media efforts, guide CRM setup and training, and assist with ordering equipment and supplies during onboarding.
Ideal candidate
The Dog Wizard seeks passionate, community-minded people who love dogs and enjoy helping others, with an entrepreneurial drive to build and grow. A background in business, marketing, sales, or animal care is helpful but not required. No prior dog training experience is necessary, as complete training is provided through Master Academy.
If you are ready to build a rewarding business helping dogs and their families, The Dog Wizard offers the systems, training, and support to get you started. Request more information to learn about available territories and next steps.